Used by ecommerce brands, agencies, and creators.
Referral Program Ads on Pinterest
Driving word-of-mouth and referral signups through shareable podcast-style creative. On Pinterest, referral program campaigns need creative built for 1:1 and 9:16, 15–60s formats that feel native to Idea Pins and Video Pins placements.
Referral Program ads optimized for Pinterest.
Video specs: 1:1 and 9:16, 15–60s.
Timeline: Ongoing, refreshed monthly.
Best for: discovery and aspiration-driven shopping.
Why Pinterest works for referral program
Pinterest is discovery and aspiration-driven shopping. For referral program campaigns, that means your podcast-style ads reach the right audience at the right moment — through Idea Pins, Video Pins placements optimized for 1:1 and 9:16, 15–60s video.
Driving word-of-mouth and referral signups through shareable podcast-style creative. Podcads generates creative sized for Pinterest automatically, so you can go from brief to live referral program campaign in minutes.
How to launch referral program ads on Pinterest
Start Ongoing, refreshed monthly. Generate 3–5 podcast-style ad angles with Podcads, export in 1:1 and 9:16, 15–60s format, and launch to Pinterest.
Brief your angles
Define 3–5 referral program message angles for Pinterest.
Generate with Podcads
Get podcast-style ads formatted for Idea Pins and Video Pins placements.
Launch and test
Upload to Pinterest. Test angles against your referral program audience.
Iterate winners
Double down on winning hooks. Kill underperformers fast.
Common questions
Clear answers to help you decide if podcast-style ads are worth testing.
What Pinterest ad format works best for referral program?
Idea Pins tends to perform best for referral program campaigns. Podcads generates creative optimized for this placement.
When should I start referral program ads on Pinterest?
Ongoing, refreshed monthly. Starting early gives you time to test angles before the peak window.
Ready to create ads that convert?
Generate podcast-style ads from one brief. More hooks, more cuts, more tests — without the studio overhead.