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App Install Ads on LinkedIn
Drive mobile app downloads with podcast-style ad creative. On LinkedIn, app install campaigns need creative built for 1:1 and 16:9, 15–60s formats that feel native to Sponsored Content and Video Ads and Carousel Ads placements.
App Install ads optimized for LinkedIn.
Video specs: 1:1 and 16:9, 15–60s.
Timeline: Ongoing, refreshed bi-weekly.
Best for: b2b decision-makers and professional audiences.
Why LinkedIn works for app install
LinkedIn is b2b decision-makers and professional audiences. For app install campaigns, that means your podcast-style ads reach the right audience at the right moment — through Sponsored Content, Video Ads, Carousel Ads placements optimized for 1:1 and 16:9, 15–60s video.
Drive mobile app downloads with podcast-style ad creative. Podcads generates creative sized for LinkedIn automatically, so you can go from brief to live app install campaign in minutes.
How to launch app install ads on LinkedIn
Start Ongoing, refreshed bi-weekly. Generate 3–5 podcast-style ad angles with Podcads, export in 1:1 and 16:9, 15–60s format, and launch to LinkedIn.
Brief your angles
Define 3–5 app install message angles for LinkedIn.
Generate with Podcads
Get podcast-style ads formatted for Sponsored Content and Video Ads placements.
Launch and test
Upload to LinkedIn. Test angles against your app install audience.
Iterate winners
Double down on winning hooks. Kill underperformers fast.
Common questions
Clear answers to help you decide if podcast-style ads are worth testing.
What LinkedIn ad format works best for app install?
Sponsored Content tends to perform best for app install campaigns. Podcads generates creative optimized for this placement.
When should I start app install ads on LinkedIn?
Ongoing, refreshed bi-weekly. Starting early gives you time to test angles before the peak window.
Ready to create ads that convert?
Generate podcast-style ads from one brief. More hooks, more cuts, more tests — without the studio overhead.