Used by ecommerce brands, agencies, and creators.
New Customer Acquisition Ads on Instagram Reels
Reach cold audiences with compelling first-touch creative. On Instagram Reels, new customer acquisition campaigns need creative built for 9:16, 15–30s formats that feel native to Reels Ads and Boosted Reels placements.
New Customer Acquisition ads optimized for Instagram Reels.
Video specs: 9:16, 15–30s.
Timeline: Ongoing, refreshed weekly.
Best for: visual-first brands and lifestyle products.
Why Instagram Reels works for new customer acquisition
Instagram Reels is visual-first brands and lifestyle products. For new customer acquisition campaigns, that means your podcast-style ads reach the right audience at the right moment — through Reels Ads, Boosted Reels placements optimized for 9:16, 15–30s video.
Reach cold audiences with compelling first-touch creative. Podcads generates creative sized for Instagram Reels automatically, so you can go from brief to live new customer acquisition campaign in minutes.
How to launch new customer acquisition ads on Instagram Reels
Start Ongoing, refreshed weekly. Generate 3–5 podcast-style ad angles with Podcads, export in 9:16, 15–30s format, and launch to Instagram Reels.
Brief your angles
Define 3–5 new customer acquisition message angles for Instagram Reels.
Generate with Podcads
Get podcast-style ads formatted for Reels Ads and Boosted Reels placements.
Launch and test
Upload to Instagram Reels. Test angles against your new customer acquisition audience.
Iterate winners
Double down on winning hooks. Kill underperformers fast.
Common questions
Clear answers to help you decide if podcast-style ads are worth testing.
What Instagram Reels ad format works best for new customer acquisition?
Reels Ads tends to perform best for new customer acquisition campaigns. Podcads generates creative optimized for this placement.
When should I start new customer acquisition ads on Instagram Reels?
Ongoing, refreshed weekly. Starting early gives you time to test angles before the peak window.
Ready to create ads that convert?
Generate podcast-style ads from one brief. More hooks, more cuts, more tests — without the studio overhead.