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New Year Skiing Ads on Snapchat

New Year skiing ads on Snapchat: fresh-start mentality meets younger audiences and impulse purchases. Create 9:16, 5–30s podcast-style ads for skis and bindings and ski jackets — targeted to ski equipment DTC brands on Snap Ads, Story Ads.

New Year + Skiing + Snapchat.

Format: 9:16, 5–30s for Snap Ads, Story Ads.

Start: Late December through the first two weeks of January.

Products: skis and bindings, ski jackets, goggles and helmets.

Snapchat strategy for New Year skiing ads

Snapchat during New Year is peak competition. Younger audiences and impulse purchases — and during New Year, these audiences are actively searching for skiing products. Podcast-style ads earn attention because the conversational format feels native to Snap Ads, Story Ads while delivering the New Year urgency ski equipment DTC brands respond to.

Transport the listener to the mountain — first chair, fresh powder, the run that justified every dollar spent on gear — and let the equipment earn its place in the story through performance. On Snapchat during New Year, add: lead with transformation and fresh starts. 'this is the year you finally...' or 'start 2026 with...' — the resolution framing is overused but effective when paired with a specific, achievable outcome your product enables..

Launch playbook

New Year skiing campaign on Snapchat:

1

Start early

Begin Late December through the first two weeks of January. Brief skiing angles for New Year.

2

Generate

Podcads creates 9:16, 5–30s ads for Snap Ads, Story Ads in minutes.

3

Launch on Snapchat

Target ski equipment DTC brands with New Year-specific creative.

4

Iterate before peak

Read data fast. Scale winners while New Year traffic is still rising.

Common questions

Clear answers to help you decide if podcast-style ads are worth testing.

Best Snapchat format for New Year skiing ads?

Snap Ads in 9:16, 5–30s. Podcads generates this automatically.

When to launch?

Late December through the first two weeks of January. Launch early on Snapchat to build data before peak New Year traffic.

Ready to create ads that convert?

Generate podcast-style ads from one brief. More hooks, more cuts, more tests — without the studio overhead.